Keeping up with the marketers

It is important to us that Canadian beef producers have access to as much information about where their check-off dollars are being invested as possible.

And with 52% of check-off being invested in marketing last year, we know beef producers are interested in the return on their investment in Canada Beef and the work the team is doing in Canada and the export marketplace.  

To keep producers informed, Canada Beef has developed a monthly e-newsletter that highlights the programs, activities and accomplishments of the team. It will feature updates on both domestic and export markets, consumer marketing activities, highlights from the Canadian Beef Centre of Excellence as well as a calendar of upcoming events.

Anyone interested can sign up for the newsletter at canadabeef.ca/producer or by clicking the image below.

By Tayla Fraser August 28, 2019

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